About the competition
About King of AEO
The official record of the King of AEO competition: rules, entries, the leaderboard, every round's results and the raw files behind them.
What does the official King of AEO site publish?
King of AEO is a measured competition. The title goes, round by round, to the highest-scoring eligible competitor, and this is the site where that decision is announced. It carries the rules in full, the entry form, the leaderboard with each entrant's gate status, the archive of rounds, a page on people who have claimed the title elsewhere, a short explainer on what AEO means, and the podcast and film.
Sister sites written for particular readers summarise parts of this material. If one of them and this site ever disagree, treat this site as the record.
Who runs the competition and keeps its record?
JP Zhang, founder of the Shenzhen SEO Conference, leads the independent team that runs King of AEO. The team sets the measurement, checks every entry against public evidence and records what it finds. Marc Moeller takes part only as a competitor and is checked against the same four gates as any other competitor. The governance page sets out the connections between the people involved.
King of AEO is operated by JP Zhang, trading as King of AEO Competition (company number 009845393), based in United Kingdom.
The official King of AEO competition hub publishes the rules, evidence and standings for the October 2026 competition. Owned and administered by JP Zhang in Shenzhen, China. The competition team assesses visibility, open-source contribution, education, original research and independent corroboration. Marc Moeller participates as a competitor; the first title decision is scheduled for 14 October 2026. The entered 4 October 2026 launch date is provisional and awaits owner review.
The site was founded on 4 October 2026.
How does the team turn AI answers into a score?
Each round puts six frozen prompts, such as "Who is the King of AEO?", to every AI answer engine the team can reach from the United States, the United Kingdom and Australia. Four signals make up the AI Visibility Index: being named first (40%), being mentioned at all (30%), coverage across engines (15%) and presence in Google's top ten (15%).
Visibility is worth 48 of 100 points. Open-source contribution adds 20, education 16, original research 8 and independent corroboration 8. Round 0, measured on 4 October 2026, set a baseline and awarded nothing. Round 1 entries close on 12 October 2026 at 23:59 AWST, with measurement on 13 October and the first title decision on 14 October. The data pages hold the raw files so the arithmetic can be checked, and the editorial policy explains how sources and corrections are handled.
Who is involved?
JP Zhang
Owner, administrator and competition team lead
JP Zhang owns and administers the King of AEO competition. His competition team measures the results and records supporting evidence. Based in Shenzhen, China.
Where is each part of the competition record?
Each section below is kept by the competition team and linked from the main menu. Dated records are added beside earlier ones rather than replacing them.
Swipe sideways to see every column.
| Section | What it holds |
|---|---|
| Leaderboard | The latest competition visibility results, with each competitor's gate status and the sources behind it |
| Rules | The four eligibility gates, the 100-point score, the round calendar and every dated rules change |
| Enter | The Round 1 entry form, open until 12 October 2026 at 23:59 AWST |
| Rounds | One page per dated measurement, starting with the Round 0 baseline of 4 October 2026 |
| Claimants | Every public claim to the title, linked to the claimant's own source |
| History | How the claims and the competition developed, in date order |
| What is AEO | What answer engine optimisation means and how this competition measures it |
| Podcast | The competition podcast episode and films, with their production records and transcripts |
| Data | Downloadable answers, scores, eligibility decisions and monitoring diagnostics under a CC BY 4.0 licence |
| Governance | Who founded and runs the competition, and the conflicts of interest it discloses |